Reviews

We’re thrilled with what people are saying about the book. It blows us away, actually. There are many good reviews on Amazon already, but here are some of our favorite blog reviews of the book out on the web:

Danny Brown, Director of Retention and Social Media at Jugnoo, Inc. and author of The Parables of Business, Toronto, Canada
…Humanize treats you like an adult. This isn’t a book that you’ll put on a coffee table for a quick read. No – this is a business book that you’ll have sat in your office along with numerous notes you’ve made from it to integrate into your business.

Elizabeth Engel, Director, Marketing and Sponsorship, the National Association of Childrens’ Hospitals, Washington, DC
“You probably know of my disdain for business books. Generally, they state the obvious or the *painfully* obvious at a fifth-grade reading level, with LARGE print on pages with LOTS of white space. I firmly believe that, with very few exceptions, reading them actually makes you dumber. So I don’t say this lightly: Humanize is genius.”

Eric D. Brown, technology consultant, Dallas, TX
“Unlike many other books in the space, this book isn’t written by a couple of ‘rock stars’, ‘ninjas’ or ‘gurus’. This book is written by people who’ve been in the trenches and implemented. This book is written by people who have been doing, rather than talking about doing. This book is for you. Buy it. Read it. Read it again…and then read it again. It is that good.”

Geoff Livingston, marketing strategist and author of Welcome to The Fifth Estate, Washington, DC
“Humanize promises to offer one of the deepest looks at the cultural challenges of social media adoption, and organizational life as a whole. In that respect alone it is a worthwhile read, for this is still the great challenge.”

Gini Dietrich, founder and chief executive officer of Arment Dietrich, Inc., a firm that uses non-traditional marketing in a digital world, and editor, Spin Sucks blog, Chicago, IL
“You feel like Maddie and Jamie are in the room with you, telling you exactly what to do next and taking away all of the fear. They describe the challenges you’ll face and take you by the hand and help you move past them.”

John Stepper, Managing Director, Deutsche Bank, New York City, NY
“We’re amazed by possibilities of social media and social business, of re-humanizing businesses. Yet we, too, struggle with language to describe the future of management. And it may take decades for these ideas to evolve and for us to implement them well. Applying the ideas in “Humanize” is a great first step.”

Are you convinced? Buy the book and let us know what you think.

Want more?

Marketingdirecto.com En Español
GetAbstract.com (full summary of book if you sign up)
Alyssa Burkus, Actionable Books
Margie Clayman, LeadersWest
Jami Dix, Elements Partnership, St. Louis, MO

Literary Lollipop
Shelly Alcorn
, Principal at Alcorn Associates Management Consulting, Sacramento, CA
Beth Kanter, Co-Author at The Networked Nonprofit and Visiting Scholar: Nonprofits and Social Media at David and Lucile Packard Foundation, San Francisco, CA
Bill Sheridan, Editor at Maryland Association of CPAs, St Louis, MO
Bob LeDrew, Podcaster at The Kingcast and Principal Consultant at Translucid Communications, Ottawa, Canada
Brian Carter, author, The Like Economy, Facebook Expert, Speaker & Trainer, Pawleys Island, SC
Jay Oatway, Founding Member at #HKSocial, Author and Social Media Consultant at JayOatway Media, Hong Kong
Jeff Esposito, Public Relations Manager at VistaPrint, Boston, MA
Les McKeown, bestselling author of Predictable Success and The Synergist Boston, MA,
Nilofer Merchant, Harvard Business Review blogger and consultant, San Francisco, CA
Susan Spaight, Director of Strategy at Jigsaw, LLC, Milwaukee, WI
Tac Anderson, Vice President, Head of Digital Strategies | EMEA at Waggener Edstrom, London, UK
Garry Polmateer, Principal at Red Argyle, LLC, Albany, NY
Holly Ross, Executive Director, Nonprofit Technology Network (NTEN)
GoodReads.com

Buy the book.